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The words “cruise holiday” and “rock star” don’t usually go together.Unless you’re talking about Virgin Voyages’ first ship, the adults-only Scarlet Lady, which will depart Miami for the Caribbean in 2020.The Richard Branson-backed cruise line has just released renderings of the ship’s 78 luxury “RockStar Suites,” which will be located on the ship’s 15th deck.These will include 15 Mega RockStar Suites, which are further divided into Massive, Fab, Posh and Gorgeous Suites.The rock star theme is quite literal, too. The Massive Suite will feature a music room stocked with guitars, an amp and a special private lookout point at the front of the ship.
It’s got a private terrace with a standing hot tub, a large “runway” table for when you’re entertaining guests and an open-air “Peek-a-View” shower that offers sea views.These suites come with rock star treatment as well. RockStar sailors — Virgin doesn’t refer to its guests as “passengers” — get private airport transfers, access to an exclusive terminal pathway and personal “rock and roll style rider sheets to satisfy even the most diva-like of requests.”
The designers behind the suites say they called on the Virgin brand’s rock and roll heritage, with rooms featuring nods to icons such as Grace Jones.Sailors can expect a retro-futurism vibe with deep blues and iridescent dichroic elements in the bathroom to echo the deep blue sea.”We wanted to inject a bit of exclusive, distinctive, luxurious feeling nostalgia in a contemporary way that speaks to today’s traveler more,” says Dee Cooper, senior vice president of design for Virgin Voyages, in a statement.All suite guests will have access to Richard’s Rooftop, “an exclusive chic outdoor lounge.”
Changing the way we cruise
A joint venture between Virgin Group and Bain Capital, Virgin Voyages is targeted at travelers who might not normally consider cruising.The progression shouldn’t come as a surprise, given Virgin already has stakes in aviation, trains, hotels and even space travel.
The Scarlet Lady is the first of three planned Virgin Voyages ships, with two more due to come in 2021 and 2022.According to the ship’s builder, Fincantieri, it will weigh about 110,000 gross tons and stretch 278 meters long and 38 meters wide.With 1,430 cabins, it will hold more than 2,770 passengers who will be serviced by 1,160 crew.